Digital marketing is the component of marketing that uses the Internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services.
Dope Wars is a fully decentralized, permissionless, community driven gaming project – inspired by hip-hop culture.
Dope Wars built strong on-chain infrastructure and IP, but lacked consistent social traction and Discord engagement after early hype wore off.
Rebuilt Discord as an interactive “gang city” hub with XP, badges, and staked roles
Bounty drop + meme war using top Web3 meme creators
Partnerships with pixel/NFT Twitter communities for co-hosted raids
Influencer-driven countdown campaign pre-launch mint